Reaching Gamers has become a hot topic in the advertising world.

The gaming platform has become the centerpoint in the realization of the long-promised connected living room. The explosion of the esports industry heralds the arrival of passionate up-swelling of consumers that are hungry prospects for a diverse group of marketers.

For these bonafide Gamers, gaming is more than something used to aimlessly fill time on the subway. It is a passion, a lifestyle. And as you’ll see, Gamers are also so much more…