The World's First Data Agency
Full service, data-driven media strategy and trading execution that drives campaign performance.
DATA AGENCY
DATA STUDIO
Tailored Audience Strategies
Audigent takes an audience-first approach with every brand and every campaign, ensuring that your brand’s messaging is reaching the right people with whom it will resonate.
Tailored, Campaign-Specific Audience Segments
Driven by Exclusive Content Consumption Insights
Deterministic 1:1 Audiences - Never Lookalike Modeling
Managed Service
Work with our media strategy and trading teams to develop full media plans for brands and media agencies.
For clients who do not have a trading team or are interested in managed service campaigns, Audigent will arm your team with the ability to leverage our expert trading specialists. Audigent’s trading team will leverage your own audiences as well as create opportunities to upsell O&O media.
Dedicated, Full-Stack Trading Desk - Internal, Never Outsourced
Custom Audiences & Targeted Segments
Cross-Device & Campaign Attribution Beyond Traditional Tracking Pixels
Campaign Reports: Mid & Post
Hands On, Real-Time Optimizations & Transparency
Tailored Media Strategies
AuDigent’s Strategy and Trading teams work with you to create a comprehensive media plans based on campaign goals and available assets.
YouTube On & Off-Platform
Open Exchange Display and Native
Open Exchange Video
Social
Programmatic Audio
OTT / Connected TV
Better Audience Data Delivers Better Campaign Results
Tailor-made audience segments built to deliver against key brand metrics.
Brand Affinity
Stronger, more persistent affinities that drive media performance.
Better Performance
CTR and Action Rates up to 3x Industry Standard.
More Value
Lower CPMs via exchange inventory that overperforms due to strength of data.
Higher OTP
Ensure that you reach real humans in the specific audiences that you are targeting. Consistently beat Nielsen OTP Benchmarks.
Better Viewability
Average 85% on campaigns.
Stronger Video Completion Rates
Average 70% on campaigns.
Reach real people, make real connections, and drive real brand conversations.
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