1st Party Data Platform for Publishers
Providing publishers with an omnichannel view of their audiences, developing actionable segmentation while driving revenue.
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Case Studies
Data Diligence
Every banked ID within Audigent’s system is fully anonymized and encrypted. The world of Big Data is full of opaque partners and practices, but Audigent prides itself on being 100% GDPR and CCPA compliant. Audigent’s ideals are based on a rigid set of standards that were built to set an example for the rest of the data community. This means we don’t collect any Personally Identifiable Information; no names, no emails, no addresses, and everything is opt-in only.
Audigent's tech stack solves three of the biggest hurdles faced by publishers
AUDIENCE IDENTIFICATION
DATA MONETIZATION
Audience Extension
5-Point Cookieless Identity System
Deterministic identity is about to make a major shift with the Publisher becoming the “source of truth” for audience and how brands target and reach them through their DSPs. Hadron ID's™ unique 5-point identity system helps Audigent to effectively identify audiences across distributed publisher and SSP Networks to ensure their bidstream can be turbocharged with the proper DMP segments and PMPs for each impression.
5-Point Cookieless Identity System
5-Point Cookieless Identity System
Deterministic identity is about to make a major shift with the Publisher becoming the “source of truth” for audience and how brands target and reach them through their DSPs. Hadron ID's™ unique 5-point identity system helps Audigent to effectively identify audiences across distributed publisher and SSP Networks to ensure their bidstream can be turbocharged with the proper DMP segments and PMPs for each impression.
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Lifestyle
Over 420 MM device IDs across 4,700 lifestyle segments
Outdoor Ennthusiasts
Outdoor Ennthusiasts
87,085,923 Banked IDs
Fashionistas
Fashionistas
71,257,531 Banked IDs
Travel Enthusiasts
Travel Enthusiasts
116,070,923 Banked IDs
Tehnophiles
Tehnophiles
98,389,217 Banked IDs
Luxury Shoppers
Luxury Shoppers
95,553,324 Banked IDs
Beauty Mavens
Beauty Mavens
80,320,414 Banked IDs
Foodies
Foodies
111,867,825 Banked IDs
Business Professionals
Business Professionals
105,323,473 Banked IDs
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Entertainment
200+ Films
150+ Actors
190+ TV Shows
Streaming audiences are in high demand across devices and platforms. Combining data sets with Audigent’s TV and film partners connects your audiences directly with content streaming. With exclusive partnerships with top tier entertainment publishers, you will be able to provide clients with insightful audience segments based on the television shows and movies that they love most.
Entertainment
Entertainment
200+ Films
150+ Actors
190+ TV Shows
Streaming audiences are in high demand across devices and platforms. Combining data sets with Audigent’s TV and film partners connects your audiences directly with content streaming. With exclusive partnerships with top tier entertainment publishers, you will be able to provide clients with insightful audience segments based on the television shows and movies that they love most.
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Music
Over 600 MM Banked IDs Across Over 11,000 segments
Music
Music
Over 600 MM Banked IDs Across Over 11,000 segments
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Sports
Over 240 Individual Athletes
24 NFL Teams
20 NBA Teams
14 MLB teams
NASCAR
Soccer
NHL
Gaming Platforms and Consoles
These highly engaged audiences don’t just have a deep affinity for sports – they are spenders with disposable income – making them very valuable for brands and media agencies.
Sports
Sports
Over 240 Individual Athletes
24 NFL Teams
20 NBA Teams
14 MLB teams
NASCAR
Soccer
NHL
Gaming Platforms and Consoles
These highly engaged audiences don’t just have a deep affinity for sports – they are spenders with disposable income – making them very valuable for brands and media agencies.
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Audit & Verification Tool
Audigent’s partners have access to our Audience Verification Ledger where they are able to see detailed audience reports showing where all of the audience data is coming from. Audigent creates custom audience segments from the ground-up on a device by device basis using only deterministic insights. This one-of-a-kind verification and audience auditing tool provides unparalleled granularity and transparency compared to any other data provider.
Audit & Verification Tool
Audit & Verification Tool
Audigent’s partners have access to our Audience Verification Ledger where they are able to see detailed audience reports showing where all of the audience data is coming from. Audigent creates custom audience segments from the ground-up on a device by device basis using only deterministic insights. This one-of-a-kind verification and audience auditing tool provides unparalleled granularity and transparency compared to any other data provider.
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Reach real people, make real connections, and drive real brand conversations.
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